First Mover Advantage / Price Maker in BOS




Blue Ocean Strategy
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Amit Saraf
ICT Consultant, New Zealand

First Mover Advantage / Price Maker in BOS

As soon as an organisation identified a new sector/industry as a part of BOS and entered it successfully, they will get a First Mover Advantage which helps them to dictate the terms and be a "price maker" rather then a "price taker".

   

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