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BOS = Niche Market Strategy
Oscar Umeh, Strategy Consultant, Nigeria, Member
Is BOS not just another phrase for a niche market strategy? They share the common feature of a 'lone player'....
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Tactic versus Methodology
Andrew Nelson, CEO, Australia, SIG Leader Oscar, I have to say I disagree with you, for at least 2 reasons.
1. Firstly BOS is not about creating niches. The professors always say B...
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Niche Strategy
KAMAL AZIZ, Manager, Malaysia, Member Absolute control of a market is impossible. If we analyze, a niche is what is required to make the difference.
Competition is healthy but 'consis...
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Sustaining BOS
Oscar Umeh, Strategy Consultant, Nigeria, Member Kamal, an organisation can sustain its position in a BOS by creating barriers to entry for potential competitors. As a matter of fact, that is the for...
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