BOS = Niche Market Strategy

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BOS = Niche Market Strategy
Oscar Umeh, Strategy Consultant, Nigeria, Member
Is BOS not just another phrase for a niche market strategy? They share the common feature of a 'lone player'....Sign up
 

 
Tactic versus Methodology
Andrew Nelson, CEO, Australia, SIG Leader
Oscar, I have to say I disagree with you, for at least 2 reasons.
1. Firstly BOS is not about creating niches. The professors always say B...Sign up
 

 
Niche Strategy
KAMAL AZIZ, Manager, Malaysia, Member
Absolute control of a market is impossible. If we analyze, a niche is what is required to make the difference.
Competition is healthy but 'consis...Sign up
 

 
Sustaining BOS
Oscar Umeh, Strategy Consultant, Nigeria, Member
Kamal, an organisation can sustain its position in a BOS by creating barriers to entry for potential competitors. As a matter of fact, that is the for...Sign up
 

 
Finding a Specific Customer Group to Target is Only One of Possible BO Strategies
Nedyalko Terziev, Student (MBA), Singapore, Member
@Oscar Umeh: Hi, targeting a specific niche can in fact be a Blue Ocean strategy- it is path #2 of the
 

 
 

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