Developing an Advertising Campaign

Brand Identity
Knowledge Center


New Topic


Developing an Advertising Campaign

It is important to make a creative brief, a Kapferer model and a funnel for the development of an advertising campaign.

Start a new forum topic


More on Brand Identity
Top-10 Naming Blunders For a Company, Product or Brand
How to Apply the Kapferer Model to a Brand
Developing an Advertising Campaign
How to Use the Brand Image for Recruiting Employees?
Significance of the Brand Identity for Advertising Campaigns
Brand Identity Strategy
🔥Functional and Emotional Benefits of Brands
Special Interest Group

Are you interested in Brand Identity? Sign up for free

Notify your students

Copy this into your study materials:

and add a hyperlink to:

Link to this discussion

Copy this HTML code to your web site:

Brand Identity
Knowledge Center

About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2021 12manage - The Executive Fast Track. V15.8 - Last updated: 21-4-2021. All names of their owners.