Using Kano Model for Strategic Planning

      
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		            		Cengiz Pak
Strategy Consultant, Turkey
			            
Using Kano Model for Strategic Planning

	          		The Kano model can be used to find a new direction, so it can also be used as a method for defining a new strategy.
				      
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							  			Welcome to the Customer Satisfaction forum. The topic being discussed here is: "Using Kano Model for Strategic Planning". 
										
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						            	Jorge Manuel Nunes Martins
Business Consultant, Portugal
												
				                We Must Address Customers Needs

													We must know what our customers want or need or desire.
				                
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						            	kvssiyer
Consultant, India
												
				                Kano Model Gives Direction to Strategy

													Indeed Kano's model gives an innovative model of excellence in identifying and meeting the customer 's inherent potential needs and is basic to business growth and prosperity.

It gives direction to business strategies and developments.
				                
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