Kano Model and New Products


 
Customer Satisfaction Model > Forum

Kano Model and New Products
LOUISE ANDREWS, Student (MBA), Ireland, Member
Can you use the Kano model when testing new concepts among opinion leaders in a market research exercise? I.e. is it just suited for testing customer satisfaction for existing products/ services?...Sign up
 

   

Special Interest Group Leader

Interested? Sign up for free.


Customer Satisfaction Model
Summary
Forum
Best Practices

Expert Tips

Resources
 



About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2019 12manage - The Executive Fast Track. V15.0 - Last updated: 24-2-2019. All names of their owners.