Information Velocity

      
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		            		Rhoda Buunaaim
Student (MBA), Ghana
			            
Information Velocity

	          		Why is information velocity important in supply chain management?
				      
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						            	Eric Schmitz
Consultant, Belgium
												
				                Information Velocity

													Information velocity = the rate at which information is communicated in a supply chain.

In order to avoid the famous Bullwhip Effect, information throughout the whole supply chain has to be updated when needed.

Be careful: not only velocity is an issue; surely accuracy and understanding data are as relevant.
				                
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						            	Sabari
Analyst, India
												
				                Information Velocity

													One of the important parameters which flows across supply chain along with product and money is information. Only if the demand from customer is known (information) any company can implement pull mode of supply chain. Now through EDI communication the lead time can be further reduced. In this era of lean manufacturing inventory can be replaced with information.
				                
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