Types of Logistics Strategies? Classifications

Supply Chain and Quality Management

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Anurag Pandey
Student (University), United Kingdom

Types of Logistics Strategies? Classifications

What kind of logistics strategies can be adopted?
How can they be classified into types of logistic / supply chain strategies?


Logistics Strategies: The 1987 Bowersox and Daugherty Typology

The Bowersox and Daugherty typology is a qualitative typology identifying three distinct logistics strategies:
1. The Process Strategy consists of a broad group of traditional logistics functions managed as a value added system.
2. The Market Strategy typically involves a limited group of traditional logistics activities which are managed across business units.
3. The Information Strategy, also known as channel strategy, consists of interorganizational coordination and uses logistics to achieve cooperation.


Logistics Strategies: The 1990 McGinnis and Kohn Classification

McGinnis and Kohn (1990) define a classification of logistics strategies, those being
1. Intensive Logistics Strategy with high focus on customer service, and logistics coordination, and moderate focus on integrated computer systems.
2. Integrated Logistics Strategy with high focus on integrated computer systems, logistics coordination, and customer service.
3. Low Integration Logistics Strategy with low emphasis placed on integrated computer systems and moderate emphasis placed on logistics coordination and customer service.
4. Low Effectiveness Logistics Strategy with moderate focus on integrated computer systems and customer service, and low emphasis on logistics coordination.


Logistics Strategies: The 1993 McGinnis and Kohn Classification

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