The Future of Marketing

Marketing and Sales

Best Practices
Henk, Netherlands

The Future of Marketing

What is the future of marketing? A Dutch marketing magazine (Tijdschrift voor Marketing, October 2007) reported that the position of the marketing function in corporations is poor:
- Finance, HRM, and Strategy are more important, and Sales is seen as more accountable for hard results.
- Marketeers in the Netherlands are merely focused on creativity, dealing with advertising and promotion, branding, positioning and customer satisfaction measurements. Marketeers do no no longer make it to the top.
I wonder, is this trend global?


Andre Antonio de Sousa Lopes, Portugal


Marketing is the soul of any organization. No marketing no future.

Muhammad Umar Hashmi, UAE

The Future of Marketing

Marketing is strategically a very crucial department. Without marketing its like "you are looking for a black cat in a dark room which is not there"

Conway Maluleke, RSA

Is there a future for marketing?

Is there a future for marketing? Are we able to grow this concept that started out as a simple produ... Sign up

Amir Atarodian, Iran

The Future of Marketing is Green

Marketing science belongs to every moment and all the era. We can not ignore the importance of marke... Sign up

Frederick Hamnett
Business Consultant, Italy

Future of Marketing: New Tools

The basic principles of marketing will not change because they fundamentals are "common sense princi... Sign up

oodaye pazal
Entrepreneur, Mauritius

How Technology Will Affect Marketing

The FUTURE OF MARKETING will be interactive and customer driven through social media and other inter... Sign up

J S Broca
Teacher, India

Future of Marketing is Very Bright Indeed

Only through marketing the customer will know about the latest products/services and if he is intere... Sign up

Marcel Wiedenbrugge
Consultant, Netherlands

Marketing and Its Role in the Organisation

The answer to your question depends on how you look at organizations. From a holistic point of view,... Sign up

Rema Viswanathan
Professor, India

Marketing is Everywhere, Therefore Unavoidable!

Marketing is omnipresent! Today every individual no matter what he or she is doing has a personal br... Sign up

Lecturer, Indonesia

Only Marketing Make Profit for Organization

Peter Drucker said only marketing and innovation make the profit for the organization. How can any ... Sign up


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Marketing and Sales

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