The Future of Marketing

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Please register now to read all responses and to join this discussion yourself. It's easy and 100% free.     Log in Marketing > Best Practices > The Future of Marketing The Future of Marketing Henk What is the future of marketing? A Dutch marketing magazine (Tijdschrift voor Marketing, October 2007) reported that the position of the marketing function in corporations is poor: - Finance, HRM, and Strategy are more important, and Sales is seen as more accountable for hard results. - Marketeers in the Netherlands are merely focused on creativity, dealing with advertising and promotion, branding, positioning and customer satisfaction measurements. Marketeers do no no longer make it to the top. I wonder, is this trend global? (...) Read more? Sign up for free   Please register now to read all responses and to join this discussion yourself. It's easy and 100% free. Sign up for free     Log in   Future Andre Antonio de Sousa Lopes Marketing is the soul of any organization. No marketing no future.     The Future of Marketing Muhammad Umar Hashmi Marketing is strategically a very crucial department. Without marketing its like "you are looking for a black cat in a dark room which is not there"     Is there a future for marketing? Conway Maluleke (...)     The Future of Marketing is Green Amir Atarodian (...)     Future of Marketing: New Tools Frederick Hamnett, Business Consultant, Italy, Member (...)     How Technology Will Affect Marketing oodaye pazal, Entrepreneur, Mauritius, Member (...)     Future of Marketing is Very Bright Indeed J S Broca, Teacher, India, Member (...)     Marketing and Its Role in the Organisation Marcel Wiedenbrugge, Consultant, Netherlands, Member (...)     Marketing is Everywhere, Therefore Unavoidable! Rema Viswanathan, Professor, India, Member (...)     Only Marketing Make Profit for Organization ANDI NUR BAU MASSEPE, Lecturer, Indonesia, Member (...)

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Marketing

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