Consumer Buying Process

Consumer Buying Process
chandan rawat, India, Member
We can understand consumer buying process in this way:
- Recognition of need
- Identify the alternative to fullfill that need
- Makin...

Consumer Buying Process
Gowthami P, Student, India, Member
Hi, there are certain factors that influence consumer buying behaviour
Like consumers may be either individuals or households
Based on the s...

Consumer Buying Process
Dumsile Nkambule, Professor, Swaziland, Member
The consumer buying process has 5 stages or steps:
- need recognition
- information search
- evaluation of alternatives
- p...