Consumer Buying Process

Marketing and Sales


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Nada Tadros
Student, Canada

Consumer Buying Process

Any info on the consumer buying process?

  chandan rawat

Consumer Buying Process

We can understand consumer buying process in this way:
- Recognition of need
- Identify the alternative to fullfill that need
- Making decision after Evaluating alternatives
- Purchase that particular product & services
- Post purchase behaviour... Reaction after using the product or service (good experience or bad experience).

  Gowthami P
Student, India

Consumer Buying Process

Hi, there are certain factors that influence consumer buying behaviour
Like consumers may be either individuals or households
Based on the service or product they need they'll buy it.
It can be of many types.
They may get influenced by their own, or by external factors, neighbours etc. It varies from product to service.
It is also based upon their disposable income and their needs.
So if you understand all above things properly you can easily understand the consumer buying process.
Major thing is you must be able to differentiate the type of need that's all.

  Dumsile Nkambule
Professor, Swaziland

5 Stages of the Consumer Buying Process

The consumer buying process has 5 stages or steps: (...)

  Charles Gacheru Mwangi
Lecturer, Kenya

6 Stages of the Consumer Buying Process

The buyer decision model can also be conceptualize (...)

  Jaap de Jonge
Editor, Netherlands

First Stage of the Consumer Buying Process

@Charles Gacheru Mwangi: Interesting. What would t (...)

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