International Marketing

      
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			            	Rumbidzai Moyo
Manager, Zimbabwe
			            
International Marketing

	          		To what extent should governments control industry and other factors of production in order to promote international business growth.
				      
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						            	Khalil Ahmed Arbi
Consultant, Pakistan
												
				                Government Should Not Control but Facilitate Businesses

														Government should not at all control the international business. It should only facilitate business firms to engage in international business.
				                
						            	Dr.Abu-Gieseisa
Consultant, Sudan
												
				                International Marketing

														Indeed it is not the role of the government. International marketers have the integrative role. For example the international marketer must plan and control carefully to maximizing the integration in the global marketing programs, while minimizing the cost of adapting to each foreign market.
				                
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