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In the best practices section you will find the best forum discussions within this knowledge area.
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Marketing Implementation
Laureen
A marketing strategy is one thing, successfully implementing it is another! Who knows a good generic marketing implementation theory, or has a method or model to implement a marketing strategy? Thanks,
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Marketing Implementation model
Deborah It's remarkable there is not a lot written on this topic. Could it be that marketers rather spend their time on the creative phase? I'd suggest: 1. Cr... 
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SMART Marketing Implementation
Ramkishan Rajan For a simplistic approach, I would recommend that the marketing implementation model be based on the SMART MBO framework famously proposed by Drucker....
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