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Management and Leadership
Terry White, South Africa
Warren Bennis, the leadership guru has differentiated leadership from management with two simple acronyms:
1. The management acronym POEM means: ‘Plan, Organise, Execute and Monitor and Measure’. This is quite different from
2. The leadership acronym MAST, which means: ‘Meaning, Attention, Self and Trust’:
- MANAGEMENT OF MEANING - what does this mean for us / our company?
- MANAGEMENT OF ATTENTION - if this is important, then we’d better focus on the following activities, and importantly STOP these other activities).
- MANAGEMENT OF SELF is fairly obvious although I’ve seen many leaders transgress this simple principle by contravening their own espoused principles.
- MANAGEMENT OF TRUST is another key leadership element: True leadership will require a special brand of honesty if trust is to be built – this honesty tempers hype with business sense, and filters everything through the organisation’s strategic intent.
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