DICK and DICKS concept by Anand

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Knowledge and Intangibles Management > Best Practices > DICK and DICKS concept by Anand

DICK and DICKS concept by Anand
I found out about this easy to remember acronym: the DICK model by Sanjay Anand. It highlights 4 evolutionary steps in knowledge creation and sharing:
1. Data - Collection or compilation of disorganized and possibly unrelated facts and/or figures.
2. Information - Adding context to data and organizing it so that it is usable, yields information.
3. Content - Interpreting and collaborating on information produces content (online or offline).
4. Knowledge - The highest form gained through experience, interpretation and extrapolation. Knowledge acquisition involves complex cognitive processes including learning, perception, communication, association and reasoning, all of which are not mandatory at other levels.
DICKS is a variant in which the S stands for
5. Sustainability, implying the self-perpetuating cycle of D-I-C-K. Also from Sanjay Anand.

Knowledge may not be the highest form...
Kenny cheah, Principal, Malaysia, Member
Knowledge may not be the highest form. Consider also
6. Wisdom. Wisdom cannot be taught. What's the use of knowledge when you don't know how to use it. Wisdom is cultivated partly by the "inner talk", as prescribed by the 8th habit in Covey's book.

DEPLOYMENT of Wisdom is Important
Jagdish B Acharya, Consultant, India, Premium Member
We must keep in mind difference between approach and deployment. Approach is the way in which the right decision is arrived at. The right approach with inputs as described in the DICKS model increases chances of correctness of understanding. Wisdom helps in differentiating between short term correct and long term correct solutions.
However the most important influence on any business process depends on deployment of what is arrived at with a good approach. With experience, wisdom and analysis of risk of wrong decisions one can take quick and right decisions and deploy them. Only when this whole loop is completed, can one see the result of all education and other enablers.

Putting wisdom before Knowledge
Anthony Belon, Entrepreneur, Malaysia, Member
Both Kenny and Jagdish B Acharya put wisdom before knowlegde appropriately. For knowledge to be positively effective, it must be driven by wisdom - such as applying the right knowledge at the right time at the right place or situation.

Einstein: Imagination is More Important than Knowledge
Shahzad Ali Khan, Pakistan, Member
As very rightly pointed out by Einstein, I still believe that although knowledge is important and wisdom is proving your knowledge by you actions and applying the knowledge in you acts; Imagination is more important than knowledge. It's simply because knowledge may have limits, but imagination is unlimited. So it's more useful and as you see most interventions came through someone's imagination.

Explicit and Tacit Knowledge
Audrey Veldman
Wisdom aside, what I miss in this discussion is the difference between explicit knowledge (knowledge that can be transferred) and tacit knowledge (knowledge that resides within people).
This difference is important when considering the management of knowledge.

Data, Information, Knowledge and Wisdom
Let me put it this way:
- Data is not information, the latter is superior to the former.
- Information is not knowledge, the latter is superior to the former.
- Knowledge is not wisdom, the latter is superior to the former.
If so, wisdom is the highest level in the search, acquisition and usage of knowledge.

Knowledge and Imagination are Both Needed
Sajjad Hussain, Teacher, Pakistan, Member
@Shahzad Ali Khan: I think of knowledge as a science and imagination as an art. Knowledge leads you through the push of imagination.
Think how a jelly fish moves. It spreads its tentacles behind in the shape of a circle and moves forward.
Now make an analogy: knowledge is the head of the jelly fish and its tentacles are imagination.
So knowledge can lead only when it is pushed by imagination.

Users of Data, Information, Knowledge: Occupations
Jaap de Jonge, Editor, Netherlands
Its also interesting to consider what PROFESSIONS or OCCUPATIONS are typically using the various information categories of the DICK concept in organizations. Consider this picture:

Note that besides admin. personel (clerks), also software applications are important users of data.

DIKAP Model and Wisdom
Lloyd Lawrence, Manager, Australia, Premium Member
Hi All, just to throw another angle in here, I was introduced by Michael Hill of the US Navy to the DIKAP Model, embracing Dr. Nissen's Principles: Data -> Information -> Knowledge -> Action -> Performance, which you can extend to Competitive Advantage as the final outcome. Knowledge leads to action through empowering someone with the ability to make good decisions.
The wisdom lies in there somewhere... Is it reflection on actions or performance outcomes that draws out the wisdom?
Going back to knowledge, in today's fast moving world, however I believe that the agility of an organisation is tied to how well they utilise their Tacit Knowledge and Emergent Knowledge. I believe that the relevance of (internal) Explicit Knowledge is diminishing over time... The value in storing masses of Explicit knowledge internally is not so great when one can simply find what they want when required by a quick Internet search.

Wisdom by Sharing Lessons Learnt
Lloyd Lawrence, Manager, Australia, Premium Member
I heard something on the radio just the other day about wisdom... And just maybe it gives us a better understanding in relation to knowledge.
According to the speaker, wisdom is about knowing and sharing the consequences or outcome of an action before it happens. This enables a team to adjust their plan and avoid costly mistakes. The closest example of this in Knowledge Management I can think of is "Lessons Learnt". After one department experiences the pain and cost of recovering from a mistake, they should reflect and record the wisdom as recommendations and actions to avoid this mistake is made again. The next department to carry out the activity can then benefit from this wisdom and avoids re-learning the same mistake, thus saving much time and cost, and increasing efficiency.
Editor: Agree, see also After Action Review.

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