Ethical Issues in Using Social Media Conversation Data for Business

      
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			            	Jukka Kaitaranta
Professor, Finland
			            
Ethical Issues in Using Social Media Conversation Data for Business

	          		Has somebody considered what kind of ethical issues need to be considered when using the social media conversation data in business and for business development?

For example, what ethical guidelines should be followed when companies use Facebook conversations for business or marketing purposes?
				      
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