Understanding Perceptions of Other People and Yourself

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I am looking for models or frameworks to help me understand and manage the perceptions other people and myself have but I am unable to find any? (...) Read more? Sign up for free

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  Jaap de Jonge, Editor, Netherlands

Models to Understand Perceptions

Assuming your question is about understanding perceptions by other people about you, then I recommend to start with the Johari Window and the 360 Degree Feedback.
If your question is about understanding perceptions by customers about your products or services, then start with Positioning and SERVQUAL.
Or do you need to understand the perceptions by stakeholders about your firm? Then you could explore Stakeholder Analysis and Mapping.
And finally, to think about the reliability of your own perceptions about 'reality', take a look on our pages on Bounded Rationality as well as Cognitive Bias.
Hope this helps...

  K Balachandran

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