Advantages of Horizontal Integration

Horizontal Integration
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ahmed zerrouki, teacher, Algeria
Are there besides the benefits mentioned above still more advantages of horizontal integration? Why? (...) Read more? Sign up for free

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  cesar, Student (Other)

Horizontal Integration Advantages

The strong common bond of this kind of diversification is in the synergy of marketing, as the company can continue to sell through established distribution channels.

  Jacob Andrews, Entrepreneur, United Arab Emirates

Benefits of Horizontal Integration

Indeed HI helps to kill the competition and helps to make marketing efforts more efficient.

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