Advantages of Horizontal Integration

Horizontal Integration
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ahmed zerrouki
teacher, Algeria

Advantages of Horizontal Integration

Are there besides the benefits mentioned above still more advantages of horizontal integration? Why?

  cesar
Student (Other)
 

Horizontal Integration Advantages

The strong common bond of this kind of diversification is in the synergy of marketing, as the company can continue to sell through established distribution channels.

  Jacob Andrews
Entrepreneur, United Arab Emirates
 

Benefits of Horizontal Integration

Indeed HI helps to kill the competition and helps to make marketing efforts more efficient.

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