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Aggy
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(Practical) Usages and Application of Hofstede's theory
What are the application areas of Hofstede's theory, how can the theory be applied?
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Catherine M. Bing
CEO, United States
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Applications of Hofstede's Theory
We use the Hofstede model in M&A integration, cultural due diligence, leadership development, web site/HR processes/collateral materials analysis (cultural audits), global talent development, talent potential analysis, global team and team leader development and of course a wide variety of training programs.
Cultural differences potentially impact all aspects of business interactions... Even customer service. See Marieke Demooj's work for implications in advertising.
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Gunnar
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Application Areas of Hofstede
If you think about it, there are lots of areas and levels where Hofstedes cultural dimensions model can be applied:
- Concretising / discussing any (vague) culture.
- Comparing current versus future (desired) cultures
- Comparing cultures of countries / regions
- Comparing cultures of companies / divisions / departments
- Managing multicultural teams
- Analysing / coaching behavior of managers or leaders.
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MARTIN Christian
Consultant, France
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Intercultural Communication Aspects in Communities of Practice (CoPs)
Communicating between cultures is not always easy. (...)
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Catherine M. Bing
CEO, United States
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Hofstede Theory Into Practice
I'd be happy to share a bit of a book I am in the (...)
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Ulrich Schweiker
Director, Germany
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How can the Hofstede's Model be Used Beyond Starting a Discussion?
@Catherine M. Bing: when you answer "we use the mo (...)
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