(Practical) Usages and Application of Hofstede's theory

Applications of Hofstede's Theory
Catherine M. Bing, CEO, United States, Member
We use the Hofstede model in M&A integration, cultural due diligence, leadership development, web site/HR processes/collateral materials analysis (cultural audits), global talent development, talent potential analysis, global team and team leader development and of course a wide variety of training programs.
Cultural differences potentially impact all aspects of business interactions... Even customer service. See Marieke Demooj's work for implications in advertising.

Application Areas of Hofstede
Gunnar
If you think about it, there are lots of areas and levels where Hofstedes cultural dimensions model can be applied:
- Concretising / discussing any (vague) culture.
- Comparing current versus future (desired) cultures
- Comparing cultures of countries / regions
- Comparing cultures of companies / divisions / departments
- Managing multicultural teams
- Analysing / coaching behavior of managers or leaders.

Intercultural Communication Aspects in Communities of Practice (CoPs)
MARTIN Christian, Consultant, France, Member
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Hofstede Theory Into Practice
Catherine M. Bing, CEO, United States, Member
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How can the Hofstede's Model be Used Beyond Starting a Discussion?
Ulrich Schweiker, Director, Germany, Member
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