Motivation in Small Business Management
Edward Ramos, Professor, United States
Small businesses can utilize Herzberg's motivational theory, however it becomes an issue of strategy, which many small businesses don't have. The key is to be small but act big in the way strategy is pragmatically implemented.
What type of management strategy is the business using-if one at all? Many small businesses I have worked for are task oriented and management's power comes from positional power only. Little thought is given towards employee satisfaction, either on the hygiene level (decreasing dissatisfaction) or motivational level (increasing satisfaction).
There are a few companies that embed hygiene factors first- making sure the wage, environment, and benefits are perceived as values, and then incorporate motivational factors like management style, a focus on individual, team, and company strengths, human development and future value- but they are few. In either case, being small but acting big is the key to attending to these factors.