What are the Strategic Goals of Small Businesses?


 
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What are the Strategic Goals of Small Businesses?
Anneke Zwart, Moderator
When assessing the goals and the success of an organization, such as when advising on the organization’s strategy, it is important to not only consider its growth strategies, but also other perceptions of success by the business owners:

1. COMPANY GROWTH
The ‘success’ of an organization is often measured by company growth. However, in a context of small businesses, many small business owners (SBOs) are r...
 

 
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