7 Myths about Business Globalization

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7 Myths about Business Globalization
Marten van der Zee, Student (University), Netherlands

According to Subramanian Rangan in Mastering Strategy, there are 7 myths or misconceptions about (business) globalization:
1. Any company with money can go global (you have to study foreign markets before penetrating)
2. Internationalization in services is different from products (there is no such difference in internationalization)
3. Distance and national borders matter no more (they do)
4. Developing countries have the best chances to success (if you look at investments in foreign markets, by far the most originate from developed countries).
5. Manuf... Register

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National Borders Remain Intact
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Globalization is Unstoppable But no Panacea
Ronald Israels, Management Consultant, Netherlands

Global + Local
Arif ur Rehman, Professor, Pakistan

Globalization is No Myth
Hindrik Koning, ICT Consultant, Netherlands

#8 Myth: With Globalization we all Understand Each Other
Dr. Wilfried Kerntke, Director, Germany

@3: The World is a Global Village
Benedict Omuya ODIGO, Other, Nigeria


@3: Cultural Differences Matter no More
Caspar van Spaendonck, Consultant, Netherlands

#10 Myth: Globalisation Will Increase Environmental Protection in Developed Countries
Moise Mungala Tshimbu, Other, Congo, Democratic Republic of the

Myth #11 Global Strategy
Mrs. Josephine Idele, Partner, Nigeria

Globalize or Perish Was the Slogan
Bantwal Prabhu, Teacher, India



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