How to Assess the Corporate Strategy of a Large Corporation

Strategic Portfolio Management (McKinsey Matrix)
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Bandile Mtshatsha
Are there generic models to assess a public company's corporate strategy? The company should be a multi business company. I have an assignment to assess a company's corporate strategy of my choice for a final year MBA. (...) Read more? Sign up for free

  Jaap de Jonge
Editor, Netherlands
 

Assessment of Corporate Strategy for a Multi Business Organization

Hi Bandile, since you want to analyze a multi-business firm, you should consider portfolio analysis methods, like ADL Matrix, BCG Matrix, McKinsey Matrix.
Also look for 'corporate strategy' using our search function (top-right) and you'll find many candidates...
Which one is best depends on what precisely within the strategy you're trying to assess. Aks yourself this question first.

 

More on Strategic Portfolio Management (McKinsey Matrix)
Summary
Forum
Calculation of Weights and Attributes in McKinsey Matrix
Example of McKinsey Matrix
Pitfalls of using McKinsey Matrix
Other Kinds of Portfolios Analysis Than Business Portfolios Analysis
How to Assess the Corporate Strategy of a Large Corporation
🔥How to Analyze an Industry with Several Companies?
Best Practices
Arrow direction in McKinsey Matrix
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