How to Assess the Corporate Strategy of a Large Corporation

How to Assess the Corporate Strategy of a Large Corporation

Are there generic models to assess a public company's corporate strategy? The company should be a multi business company. I have an assignment to assess a company's corporate strategy of my choice for a final year MBA.

		Jaap de Jonge Editor, Netherlands
	Assessment of Corporate Strategy for a Multi Business Organization Hi Bandile, since you want to analyze a multi-business firm, you should consider portfolio analysis methods, like ADL Matrix, BCG Matrix, McKinsey Matrix. Also look for 'corporate strategy' using our search function (top-right) and you'll find many candidates... Which one is best depends on what precisely within the strategy you're trying to assess. Aks yourself this question first.