Other Kinds of Portfolios Analysis Than Business Portfolios Analysis

Strategic Portfolio Management (McKinsey Matrix)
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Greg Githens
Coach, United States

Other Kinds of Portfolios Analysis Than Business Portfolios Analysis

Generally speaking, a portfolio is a collection of assets. Managers use portfolio analysis in a number of ways and at different levels, not just for deciding what markets or industries to in which to invest.
One example, is analysis of a product development portfolio, which would include incremental new launches.
Likewise you can analyze an innovation portfolio, a portfolio of strategic initiatives, or an investment portfolio (options, bonds, securities, futures, etc).

  Jaap de Jonge
Editor, Netherlands
 

More Areas of Portfolio Management

That is correct. Besides the ones you already mentioned, we can also add project portfolio management to our list, a process and professional discipline that aims at maximizing business value through the selection, optimization, and oversight of project investments which align to business goals and strategies. PPM involves the centralized analysis and management of the processes, methods, and technologies used by project managers and project management offices (PMOs) to analyze and collectively manage current or proposed projects based on numerous key characteristics. The objectives of PPM are to determine the optimal resource mix for delivery and to schedule activities to best achieve an organization's operational and financial goals, while honoring constraints imposed by customers, strategic objectives, or external real-world factors.

 

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