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Anusuya, India
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Arrow direction in McKinsey Matrix
We plot the organization's current position through this. Where does the input for the arrow of the bubble (market) come from?
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debahooti basu
Teacher, India
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Creating a GE Matrix Chart
To plot the pie chart, how do we calculate the position of the market share?
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Jaap de Jonge
Editor, Netherlands
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Arrows in McKinsey Matrix
The arrow direction and length might be used to indicate the expected future direction of the business unit. Or for the desired future direction.
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Hamid Rezaei
Student (MBA), Iran
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McKinsey Matrix Arrows Direction and Length
They may also come from frequently creating the matrix in predetermined time intervals.
The arrow then shows the change or motion. The length seems to carry no further specific meaning.
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