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Arrow direction in McKinsey Matrix
Anusuya
We plot the organization's current position through this. Where does the input for the arrow of the bubble (market) come from?
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Arrows in McKinsey MatrixJaap de Jonge, Editor The arrow direction and length might be used to indicate the expected future direction of the business unit. Or for the desired future direction. |
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McKinsey Matrix Arrows Direction and LengthHamid Rezaei, Member They may also come from frequently creating the matrix in predetermined time intervals.
The arrow then shows the change or motion. The length seems to carry no further specific meaning. |
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