2 types of multivariate analys

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				              2 types of multivariate analys

			                Marc Bethell
			                
			      					There are two main techniques of multiviariate analysis: 1. Factor Analysis (find the underlying dimensions or 'factors' by investigating the correlation between variables), 2. Cluster Analysis (find similar respondents. The similarity could be in things as age, buying behavior, needs, or attitudes).
			            
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	                                Forum2 types of multivariate analys
Maximum Likelihood Extraction Method
SPSS Factor Analysis on Non-Parametric Data
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Rotated component matrix

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