EVA applied to consulting services

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EVA applied to consulting services

	          		How can I apply an EVA model to the value added of consulting services on increased revenues.
				      
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						            	Mehul Doshi 
CxO / Board, India
												
				                EVA for Consulting

													Research shows that acquisition of new customers is expensive, and maintaining and sustaining customers is not only cheaper, but also leads to increased profitability. Hence EVA should be divided and metriced separately / differently among the existing base and for new customers.
				                
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		                              Mehul Doshi 
CxO / Board
Performance Measurement
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