Emergent Strategy and Serendipity

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Emergent Strategy > Forum > Emergent Strategy and Serendipity

Emergent Strategy and Serendipity
Andrew Blaine, Business Consultant, South Africa, Member
Emergent strategy is a new concept to me and one I have difficulty accepting it as realistic. Can anybody give me a successful example of this strategy that is not Serendipity (Editor: ~the accident of finding something good or useful while not specifically searching for it)? To me it resembles "Beach Bum" (Editor: ~a person who loafs on or around a beach) Business.
 

 
Emergent Strategy + Vision = Success Within Uncertainty
Sandra Geitz, Strategy Consultant, Australia, Member
Which businesses today have the luxury of a stable operating environment? The nature of their environments is volatile from competition, changing customer preferences and disruptive offerings or other external events.
Traditional yearly strategic planning no longer cuts mustard, less still five year plans. Rather action learning cycles of scanning, measuring, analysis and adaption allow the strategic vision to be realized, adjusting for emerging events, trends and disruptions.
The overall goals remain, but many pathways are possible. Key is discerning which ways work better, and which need interventions to correct the path.
What are your experiences in emergence?
 

 
Emergent Strategy in an Emerging Economy
Andrew Blaine, Business Consultant, South Africa, Member
In South Africa most small businesses fail in year 1(>90%). Also, most small businesses start as the result of our awfully high unemployment rate (>40%).
Most small businesses, in my experience, fail as a result of poor planning, of which strategic planning is a significant component. The major planning flaw lies in a poor understanding of the "end state" philosophy - most people start businesses but have no idea where they are headed - "Beach Bum Business". I spend my time trying to inculcate an alternate planning philosophy where:
1. The "end state" is identified described in some detail;
2. Planning is sufficiently flexible to cater for selection of opportunities that fit into the overall "journey to the goal".
3. The driver realises that the only guarantee they have is that reality will not match the plan, but the plan will give them a framework within which they can operate.
How's that for different?
 

     
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