Social Customer Relationship Management | Social CRM

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Customer Relationship Management > Best Practices > Social Customer Relationship Management | Social CRM

Social Customer Relationship Management | Social CRM
Anneke Zwart, Student (University), Netherlands, Moderator
Because of the increasing popularity of social media technologies, Customer Relationship Management now gives way to a broader perspective that acknowledges the new capabilities that are a result of social and technological shifts caused by social media applications. CRM systems are now merging with social media to find new ways to build stronger relationship with customers. A new term has arisen as a result: Social CRM.
Social CRM can be defined as the integration of customer re... Read more? Sign up for free
 

 
SCRM Makes Companies Accessible
Emmanuel Mwirichia, Manager, Kenya, Member
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POST Model for Social Strategy
Joe Stasio, Business School Marketer, United States, Member
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SCRM Requires Staffing
Hamad Al Sadd Al Ali, Student (MBA), United Arab Emirates, Member
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Social Media Effects on Customer Relations Management
Makini, Business Consultant, Member
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Social CRM Requires Good Internal Communication and Operations Environment
Derrick Allen, Student (MBA), France, Member
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Social CRM from a Competitive Point of View
cecil, Student (University), Zimbabwe, Member
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Competitive Advantage, not Competitive Information
Emmanuel Mwirichia, Manager, Kenya, Member
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Social CRM is Even Better for SMEs in Developing Economies
Musiyandaka Donna, Student (University), Zimbabwe, Member
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More Usages of Social CRM
Jemi, Strategy Consultant, Nigeria, Member
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Growing Importance of CRM Due to Apps
Nisha, Analyst, India, Member
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Customer Relationship Management
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