Social Customer Relationship Management | Social CRM

Customer Relationship Management
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			              Customer Relationship Management > Best Practices > Social Customer Relationship Management | Social CRM
			            
			              Social Customer Relationship Management | Social CRM
Anneke Zwart, Student (University), Netherlands, Moderator
Because of the increasing popularity of social media technologies, Customer Relationship Management now gives way to a broader perspective that acknowledges the new capabilities that are a result of social and technological shifts caused by social media applications. CRM systems are now merging with social media to find new ways to build stronger relationship with customers. A new term has arisen as a result: Social CRM.

Social CRM can be defined as  the integration of customer re... Read more? Sign up for free
			            
			                  			SCRM Makes Companies Accessible

															Emmanuel Mwirichia, Manager, Kenya, Member
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			                  			POST Model for Social Strategy

															Joe Stasio, Business School Marketer, United States, Member
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			                  			SCRM Requires Staffing

															Hamad Al Sadd Al Ali, Student (MBA), United Arab Emirates, Member
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			                  			Social Media Effects on Customer Relations Management

															Makini, Business Consultant, Member
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			                  			Social CRM Requires Good Internal Communication and Operations Environment

															Derrick Allen, Student (MBA), France, Member
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			                  			Social CRM from a Competitive Point of View

															cecil, Student (University), Zimbabwe, Member
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			                  			Competitive Advantage, not Competitive Information

															Emmanuel Mwirichia, Manager, Kenya, Member
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			                  			Social CRM is Even Better for SMEs in Developing Economies

															Musiyandaka Donna, Student (University), Zimbabwe, Member
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			                  			More Usages of Social CRM

															Jemi, Strategy Consultant, Nigeria, Member
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			                  			Growing Importance of CRM Due to Apps

															Nisha, Analyst, India, Member
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	                            Customer Relationship Management
	                          
	                                Summary
	                                ForumRelationship Between Employee Retention and Customer Relationship Management
Why Customer Relationship Management? What Makes CRM Viable?
CRM in University Set Up
Business Relations in Corporate America
The CRM-paradox by Nguyen
CRM in a Monopoly Situation
CRM in Military Organizations?
Healthcare CRM Models?
Stages of Customer Service Transformation
6 Markets Model (Payne, 1995)
CRM Practices in FMCG Sector
Customer Relationship Management as a Strategic Development Philosophy
Managing Customer Complaints
Relationship with Company or with Employees?
Start CRM with Fixing Fragmented Customer Service Processes
Advanced Customer-Oriented Strategy: Customer Advocacy
An Extreme CRM Case: Front Office
Increasing Student Retention using Higher Education CRM
Six Relationship Management Interaction Processes (Geersbro and Ritter) for International Relations
Customer Relationship Management Metaphor
More CRM Strengths / Benefits
Tool to assess CRM maturity?
Customer Relationship Management History
CRM in Government

												              Best Practices
												            
		                          	CRM: What Forms a Strong Customer Relationship?
Framework for Monitoring Customer Service
What is the Impact of CRM on Organizational Performance?
Theories of Customer Relationship Management (CRM)
Rethinking Call Centers
Customer Intimacy > WHY?
Social Customer Relationship Management | Social CRM
CRM in a Non-profit Context
Customer Relationship Management
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