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What is the Impact of CRM on Organizational Performance?
Mary Grace Mabunga, Student (MBA), United Kingdom, Member
What is the impact of CRM on organisational performance?
What are the bases of measurement and what other factors can be considered. Thank you.... Register
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Impact of CRM on Organizational Performance
Sapna, Professor, India, Member CRM enhances the organizational performance in the following ways:
1. Enhancing the corporate stature of the organization
2. Increasing sale... |
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Impact of CRM on an Organisation
Zwane, Consultant, South Africa, Member By building the relationship with your customers and by understanding your customers from personal level upwards your organisation will be able to ... |
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Impact of CRM on an Organisation
Cockburn, Manager, United Kingdom, Member Yes, but remember it's not only the system: surely you also need employees who use the system as a tool to deliver and market exceptional service. ... |
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What Makes CRM a Success
Mary Grace Mabunga, Student (MBA), United Kingdom, Member @ Cockburn: Understanding what really CRM is about contributes to its overall success in an organisation.
Resea... |
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CRM Impact on Organisational Performance
Mary Grace Mabunga, Student (MBA), United Kingdom, Member According to the literature, CRM effects organisational performance in the same way as employees effect customer satisfaction. As one marketing execut... |
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