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Tool to assess CRM maturity?
Curtis
Hi, I am looking for a good tool to assess the level of CRM maturity of a medium-size (for profit) organization. It has to deal with CRM strategy, CRM culture, organization, marketing, various CRM software / systems, etc. Who has something to help me further and is willing to share this?...
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CRM maturity
Jan W. Rietdijk You could analyze the maturity on diverse aspects like motivation, behaviour, management, embedding, direction....
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CRM Maturity Evaluation
Will Hello Jan, I think you need to ask a different question. You'd need to evaluate the maturity of the organisation as a customer-centered marketing orga...
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On How to Assess the Level of CRM Maturity?
Mary Grace Mabunga, Student (MBA), United Kingdom, Member Hello Curtis, I believe the organisation's culture which should be clearly identified in the mission and vision will help you to create a successful C...
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