Customer Loyalty = Customer Retention


 
Customer Loyalty > Best Practices Log in

Customer Loyalty = Customer Retention
Bernadette, Sales, Kenya, Member
Most firms believe that customer satisfaction is customer loyalty. Customer loyalty helps a firm to retain its customers. The cost of a retained customer is less than the cost of attracting a new one. I believe that any firm should have more retained customers than new customers to be profitable. This is so because the cost of gaining new ones is normally higher than the profits of the retained customers....Sign up
 

 























 


Special Interest Group Leader

Customer Loyalty
Summary
Forum

Best Practices
Expert Tips

Resources



About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2018 12manage - The Executive Fast Track. V14.1 - Last updated: 21-10-2018. All names of their owners.