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Sergio Leite Analyst, Brazil
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Customers are increasingly demanding, less loyal and ephemeral. I am convinced that the speed and mass of information also generated the speed with which consumers began to change habits, brands and preferences, in turn directly related to the emergence of numerous management techniques in place, whatever the field of knowledge, all at the bottom looking for the most appropriate means to gain or keep market.
Even the core competences of a firm will not be able to keep it in business for long. Maybe the best positions in the future market will be occupied by those companies that best relate to the consumer. Then we will need to study behavior and changes in consumer motivation, when goods and services will be more and more customised. My thought is that increasingly companies must be capable to quickly adapt, not to customers' intrinsic preferences, but to their temporary motivations. (...) Read more? Sign up for free
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Adam Sheikh
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New vs Repeat Business
A cardinal rule of any rational business person is (...)
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Charles Daley
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Customer Loyalty
Loyalty is important however depending upon your m (...)
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Firstep Eapl Astimen Manager, Indonesia
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Customer Value Driven
The essential thing dealing with customer loyalty (...)
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Dr Sanjeev Sood Entrepreneur, India
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Customer Loyalty
Customer loyalty is more important than the first (...)
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Aleksandra Lah Steblaj Consultant, Slovenia
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Changing Customer Loyalty - How to Retain the Customer?
It is very difficult to retain customer nowadays b (...)
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Emiel Veenstra Business Consultant, Netherlands
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Changing Customer Loyalty
It is correct and I hear that from my customers mo (...)
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Faiz Laulloo
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Customers Became More Price Sensitive
In the present economic context, it is extremely c (...)
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D P BABU Strategy Consultant, India
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Factors Leading to Customer Loyalty Changes
Marketing insights provide us guidance how to cons (...)
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Etienne CHACON Coach, Benin
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Customer Care
I think the most important now when we want our cu (...)
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Edwin A. Ortiz Mundo Professor, Puerto Rico
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Learning to Listen Will Make All the Difference
More than loyalty, the issue is information. Custo (...)
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Gospel U Osadebe CEO, Nigeria
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Paradigm Shift - Consumer
The effect of the economic downturn actually force (...)
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SAMSON CHIKAVIRO Manager, Zimbabwe
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Fast Changing Customer Loyalty Places Strong Demands on the Marketing Wing
I believe the marketing wing of an organisation ha (...)
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Josh Hammermeister Project Manager, Canada
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True Customer Loyalty vs Control
I agree with Gospel Osadebe as well as Ahmed al-Ki (...)
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Sergio Leite Analyst, Brazil
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Paradigm Shift - Consumer II
Plenty of information can generate rapid changes i (...)
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Sergio Leite Analyst, Brazil
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Paradigm Shift - Consumers III
Many times and without noticing it, we are reviewi (...)
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Peter Accountant, Kenya
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Customer Loyalty in Service Industry
From experience while working in an education sect (...)
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Harold J. Monger
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Paradigm Shift in Customer Loyalty
Consumers constantly go through paradigm shifts as (...)
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MERIAM ALLIAS Malaysia
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Customer Loyalty May Involve Religious Belief
In my country, religion plays a very important rol (...)
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Edwin A. Ortiz Mundo Professor, Puerto Rico
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Is Loyalty an Illusion? The Empowered Customer
The concept of customer loyalty itself was always (...)
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Kenneth H. Casola Business Consultant, United States
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Customer Loyalty in Regards to Our Own Views of Loyalty
I completely agree with Charles Daley of Japan in (...)
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Peter Accountant, Kenya
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Customer Loyalty Changed over Time
Perfect competitive market conditions obviously of (...)
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adrian hidalgo Manager, Ecuador
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Customer Loyalty Vs. Exponentially Production Capacity
The current economy is very volatile, the low econ (...)
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Pushyamitra Entrepreneur, India
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Customer Management is Important
Indeed the demands of customers is increasing and (...)
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