Examples of Truly Putting CSR into Practice
Anneke Zwart, Student (University), Netherlands, Moderator
A well-known quote used by among others Hillary Clinton, Reagan and Eisenhower is: 'We are great because we are good'. It means that a country’s performance in this global world is derived and judged from its willingness to behave and act right.
The quote has often been used by corporations as a selling point. Unfortunately, this often does not mean that those companies truly practice CSR and behave right.
Finding out whether organizations that use CSR as a selling point are truly operating and behaving responsibly requires a deeper investigation of how organizational operations measure up against CSR criteria.
One example of a company that demonstrated to put CSR into practice mentioned by J. Sachs in an article in the Guardian is Skins, an Australian sportswear manufacturer. Skins is an organization that invested lots of money in Marathoner Rob Young who was abused as a child and now desired to run across the US in just 46 days. However, rumors soon ...