Why Protect Core Competence?

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Core Competence > Forum > Why Protect Core Competence?

Why Protect Core Competence?
Ali Thiab
Why should a firm ensure its core competence is hard to imitate? The whole market should be made aware about a firm's Core Competence (CC) and the firm should use it in their marketing/branding activities. Do you agree... Why (not)? (...) Read more? Sign up for free
 

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