Involving End Users in the Innovation Process

Involving End-users in Innovation
Bob van Eeuwijk
I think this is a good question. In my opinion it is reasonable to do it, since end-users ultimately have to adopt/use the innovation. But I don't thi...

Early Involvement of End-users in Innovation is Important
terry williams, Management Consultant, South Africa, Member
It is important to involve end users during the definition of needs and development of early concepts. It is too late at end stages....

Involving End Users in the Innovation Process
Fathi Ben Amer, Management Consultant, Libya, Member
End users are an important stakeholder. They reflect on the organization's production in a positive or negative way depending on how satisfied they ar...

End Users and Innovation Process: Co-Creation!
R.S. MATHUR, Teacher, India, Member
Iryana, the new age of innovation is all about co-creation. Involving end users in as many stages of t...

Open Innovation - Boon or Bane? Definitely, a Boon!
Sneha, Student (University), Singapore, Member
There are many PROs to the approach to involve end users during the initial phase. This will lead to a greater extent of brainstorming, which otherwis...