Marketing in the Internet Age

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Marketing in the Internet Age
Jeff R., US
We should not think about Internet Marketing, but about Marketing in the Internet Age.
The internet and similar (mobile) new technologies enable changes in many things: the position of customers, the way supply chains work, the availability of knowledge, new ways of learning, communication and interacting, etc, etc
The Web Marketing Mix is a useful tool to analyze this in a practical yet strategic way from the perspective of starting a new business website.

Internet Marketing Allows Small Firm to Reach a Global Market
Ekow, Ghana
The use of the intenet in marketing is very useful...

Benefits of Internet Marketing
Zhu, assistant to manager, China
Internet marketing does help some small firms to a...

Marketing is not Defined by What Media is Used
Rich Kottmeyer, Business Consultant, United States
Marketing remains the same conceptually overtime a...

Internet Marketing is Lacking in Africa
Wilber Nabimanya Katungwa, Student (Other), Uganda
As the MDCs are enjoying the cost effectiveness of...

Marketing has Changed due to the Internet
sally, manage, China
Internet has changed marketing principles. See Kel...

4 P's in Internet Age
Michael Goss, Student (University), Ireland
I believe that the 4p's in the new marketing via t...

Many Internet Buyer are having Fear of Being Cheated
Ankur Khalasi, Manager, Thailand
@Sally: many peop...

Four Ps of Marketing Remain the Same
S Shyam Prasad, Professor, India
The 4 P's of marketing remain the same. The web ma...

Marketing in the Internet Age
Jaap de Jonge, Editor, Netherlands
Note that the discussion is not just about the 4Ps...

Different Ways to Interact and Engage with the Customer
DeviP, Teacher, India
The latest web technologies are providing various ...


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