Niche Marketing versus Concentrated Marketing

Concentrated Marketing
Knowledge Center

Concentrated Marketing > Forum

New Topic

Jaap de Jonge
Editor, Netherlands
🔥NEW Is there a difference between concentrated marketing and niche marketing? No, they are basically the same. Both marketing efforts are targeted to 1 specific market segment or audience. Except perhaps that niches can be very small. A niche can be the best hamburger in a small village. While segments tend to be bigger. A typical segment is compact cars or high end digital cameras. (...) Read more? Sign up for free


More on Concentrated Marketing
Niche Marketing versus Concentrated Marketing
Differentiated Marketing Strategy versus Concentrated Marketing Strategy
Special Interest Group

Are you interested in Concentrated Marketing? Sign up for free

Notify your students

Copy this into your study materials:

and add a hyperlink to:

Link to this discussion

Copy this HTML code to your web site:

Concentrated Marketing
Knowledge Center


About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2021 12manage - The Executive Fast Track. V15.8 - Last updated: 27-2-2021. All names of their owners.