How to Analyse your Competitors? Steps in Competitors Analysis

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Competitive Environment > Forum > How to Analyse your Competitors? Steps in Competitors Analysis

How to Analyse your Competitors? Steps in Competitors Analysis
Marten van der Zee, Analyst, Netherlands, Member
An approach that is often used in the process of competitors analysis exist of the following four steps: 1. Define the structure and the characteristics of the industry / sector ( 2. Identify and analyse , having a similar (or the same) strategy in the same market. 3. Identify, analyse and evaluate the most important competitors. A direct competitor is a company which sells products in the same market. 4. Anticipate on actions of your direct competitors. Strategic thinking and managing requires a business to be proactive dealing with the actions of competitors. (...) Read more? Sign up for free

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Competitive Environment
Summary
Forum
Strategic Group Analysis and Mapping
🔥Curveball Strategy: Fooling the Competition
Four Levels of Competition (Kotler)
How to Analyse your Competitors? Steps in Competitors Analysis
Best Practices
🥇Advantages and Disadvantages
🥈Macro Enviroment vs Competitive Environment
🥉What is Competition? Two Meanings!


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