X
Why register?
Welcome to the world's #1 website about management.
- Discover 1000s of knowledge centers.
- Learn from colleagues and experts.
- Share best practices with 1,000,000 members.
- Accelerate your management career.
- 100% free.
|
What is Competition? Two Meanings!
Marten van der Zee, Student (University), Netherlands
Everyone knows what competition is approximately. But actually the concept of competition can have TWO meanings:
A. The Extent of Rivalry (Competitive Struggle) in a market: how strong is the battle in a market for the favor of the customers? In other words, how intense is the competition? A typical approach for this is Porter's 5 Forces Model
B. All individual competitors together: the collective name for all the competitors of a company.
Because of these two different meanings, a competition analysis normally consists of 2 components:
1. An analysis of the intensity of the competitive rivalry in a market, and
2. An analysis of the behavior of the individual competitors. This is known as competitor analysis.
|
|
| |
|
Do you wish to study further? You can learn more from the summary, forum, discussions, lessons, courses, training, instructions, expert tips, best practices and education sources. Register.
|
|
|
|
|
Special Interest Group Leader
|
|
|
More on Competitive Environment
|
|
|
|
|
|
|
|
