Macro Enviroment vs Competitive Environment

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Competitive Environment > Forum > Macro Enviroment vs Competitive Environment

Macro Enviroment vs Competitive Environment
Charlie Hop
What are the main differences between the macro environment and the competitive environment?
 

 
Macro Environment vs Competitive Environment
Treeske Kluck
The macro environment is a more general and overall view on the location that your company develops in; and how all the PESTLE factors influence your company.
The competitive environment deals with your main competitors that try to win customers in the same market. It is the segment of the industry that includes all immediate rivals.
 

   

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