Is Cirque du Soleil the iPhone or the Seiko of Circus?

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Disruptive Innovation > Forum > Is Cirque du Soleil the iPhone or the Seiko of Circus?

Is Cirque du Soleil the iPhone or the Seiko of Circus?
Rick Mueller, Professor, United States, SIG Leader
An article about the Cirque du Soleil I recently read made me wonder whether we should think of Cirque du Soleil as the iPhone or the Seiko of CircusÖ

Letís take a look first at the difference between the iPhone and a (Seiko) quartz watch: Given that the quartz watch forced the Swiss to relinquish their dominance in timepieces (fortunately there wasnít anything to keep them from moving into the jewelry market) - one might think of the quartz watch as Disruptive. But while quartz was clearly Disruptive to the Swiss watch industry, was it also Disruptive in the sense conveyed through Christensenís observations?

I would submit that with QUARTZ, the basic timekeeping paradigm did not change - quartz simply improved the ability to keep accurate time for those who would be wearing and using... Read more? Sign up for free
 

 
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Cirque du Soleil Resembles Seiko
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Uche Ugorji, Manager, Nigeria, Member
 

 
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Rick Mueller
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