Create Involvement and Communicate the Strategic Need to Change

Change Management (Iceberg)
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Director, Spain

Create Involvement and Communicate the Strategic Need to Change

Changes in general are difficult and, in most cases, we live them more like a threat than an opportunity. As we all know, these resistors are not random, but part of the deep survival mechanism that humans have developed over thousands of years.
In any case, in order to be successful with changes we have to involve employees in them; Therefore we have to implement an effective communication policy that, one way or another, they share.

Employees should see changes not as a mere imposition but as a strategic need to improve and, why not, for survival. We have to approach it not as a "necessary evil" but as an opportunity to better adapt to the times, to environment, clients, ultimately to become more competitive.
From the engagement and participation, employees internalize the changes better.
Besides, a good workout plan that will help to build new work habits is also needed. Create and train new good routines.

Changes are hard, but if employees understand and feel that they have got a deep information and participation, that they feel treated as adults and not as children, a good deal of success will be guaranteed.

Lecturer, India

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Create Involvement and Communicate the Strategic Need to Change to All Stakeholders

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