Strategic Mission and Vision of an Organization

Mission Development
Knowledge Center

Best Practices
Raymond K. Baxey, Ghana

Strategic Mission and Vision of an Organization

The mission and vision of every organization are paramount to the growth and maturity stage of that organization. They are the guiding principles of its present and future activities.
Therefore they must be stated clearly and communicated well to the staff of the organization so as to exhibit the essence of what the organization stands for and what it wants to achieve.
Really, if the mission and vision of the organization are communicated properly, a positive attitude of the employees will be depicted in their activities, which will eventually lead to the dream land, which is the vision.


Emmanuel Arthur, Nigeria

Mission as a Tool for Vision Realization

Mission actually becomes the norms of the organization which every employee has to observe. It is a powerful tool for vision realization.

Teacher, India

Strategic Mission also influences Society at Large.

Apart from providing a direction to the employees, a mission statement that is attractively worded a... Sign up

ohene, Ghana

Strategic Mission is Vital

Mission is vital in any organization. If managers are able to inculcate this in their employees well... Sign up

MENSUR, Albania

Make the right Choices

I am absolutely agreeing that the strategic mission and vision for an organization are the cornersto... Sign up

Onkar, Botswana

Cascading the strategy to the rest of the staff

Strategy retreats are usually attended by top management. The lower level usually gets initiatives d... Sign up

David H. de Jesus
Director, Saudi Arabia

The very Fabric of Organization Mission

In simple language best understood, mission is the building blocks and the very foundation of an or... Sign up

Dan, Corbett

Ashridge Mission Model

I like this model as it provides a clear focus for how organizational leaders can align employee act... Sign up

Wendy Gillespie, New Zealand

Vision, Mission and staff buy in

We all know that poor visioning is something that is vague, navel gazing, and meaningless. Missions ... Sign up

Vivek Joshi, India

Mission & Vision Issues

I have facilitated the Mission/Vision exercise for small and medium scale organizations. Some of the... Sign up

Alawiyya Kuliya - Umar, Nigeria

Mission Statements and customer buy-in

A nicely worded mission statement can appeal to customers and enable their quick buy-in. But after t... Sign up

Mark A Tocco, USA

MV&GP - Starting Point

The whole concept of mission, values and guiding principles is as important for what they cannot do ... Sign up

Leigh Cowan
CEO, Australia

Mission & Vision - Essential Ingredients But not the Cake

Too many business executives think they can propagate their businesses without mission and vision st... Sign up


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A Mission is a Calling or a Vow
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🔥3 Categories of Corporate Purpose
A Vision with a Task is the Hope of the World
Dealing with Diversity...
Many Companies Do not Aspire to Achieve their Mission
Mission and Vision Matter. Proper Strategies and Tactics are Crucial
Continuous Change of Mission
Ashridge Model not Realistic
Special Interest Group

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Mission Development
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