All about Ashridge Mission Model
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The Absence of a Strategic Mission
Isaac E. Kruger, Management Consultant, South Africa, Member
In any organisation there is a time to reflect and/or report.
But how can one reflect and report if there is no clear defined objective/mission?
A lot of managers still miss that point. One cannot asses how far you are if you don't know where you are going......
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The Absence of a Strategic Mission
Mauricio Crippa, Manager, Brazil, Member I do believe to have a clearly defined mission is an important driver to company strategy, but I disagree it's a "thing you can't live without"... |
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Ashridge Mission Model - (Campbell)
Simonhorsman, Member This is the first time I've looked at this model, but I like it lot.
I'd say it was fairly mainstream, but that to me suggests it's more likely t... |
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No Communication of Mission
Hidekazu Sase, Manager, Japan, Member In Japan, many top managers don't communicate what is the vision, mission, values.
Many people can't even listen to the boss.
The new... |
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Keep it Simple
Sam Hwambo. BA Hons. Bus Stud (Open), Accountant, Zimbabwe, Member I believe in a clearly defined mission / vision statements with simple objectives which are easy to understand than complicated mission / visio... |
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The Absence of a Strategic Mission
Carol Roberts, Management Consultant, Canada, Member -- Where there is no vision the people perish --.
This old proverb applies to moving forward without a proper strategic mission. If you do... |
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Some Missions are Hiding the Actual Targets
Wulf-Dieter Krueger, Teacher, Thailand, Member Sarcastically I would rather say that you need a strategic mission to hide the fact that you have no objectives.
Strategic missions are often ... |
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Strategic Mission for Entrepreneurs
Rafael Angel Calvo Arguedas, Business Consultant, Member Having a strategic mission is important for would-be entrepreneurs, since it provides them a sense of direction. A correct balance needs to be ... |
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Strategic Mission acts as a Measuring Stick
Keshia Nelson-Brown, Accountant, Jamaica, Member A strategic mission is important, it acts as the measuring stick to assess the accomplishments of the business. Strategic missions should be si... |
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Missions are Often Misunderstood
Anantharaman, Professor, India, Member Organizations make statements of their vision and mission and publish them in their annual reports.
The meaning of these statements is not proper... |
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Any Road...
R.J. van Schaik, Management Consultant, Netherlands, Member There's an old saying: "If you don't know where you're going, any road will do".
That is exactly what is happening in many companies (and ... |
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Planning to Go Nowhere...
Clifford Dube, Project Manager, Member Compare a mission to someone who plans a journey. In order to move from where you are there must be a defined destination. Once a destination is defin... |
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Organisation Mission versus Employee Mission
Katie Chan, Management Consultant, United States, Member A defined company mission is important, but as discussed it's not unusual that employees have their own mission!
Transparency and communic... |
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The Effects of the Absence of a Strategic Mission
Wilfredo E. Taveras C., Financial Consultant, Dominican Republic, Member I have read all interesting reaction about the topic, and I think Mauricio from Brazil is quite right. In my country, 6 out of 10 companies do not hav... |
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Emergent Strategies
Mauricio Crippa, Manager, Brazil, Member Remember the fact a company doesn't have a formal strategic planning process, this doesn't mean it doesn't have a strategy at all.
According to P... |
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How's This for a Novel Approach?
Sean Smith, Analyst, Australia, Member Some very interesting comments here. My personal view is organisations should have a clearly articulated VISION.
That way, all organisatio... |
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Employees Have no Sense of Mission
Sibusiso, South Africa, Member In South Africa, I find it difficult to relate to the assumptions posed by the article.
Employees in the lower ranks of the organisation have ... |
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Supporting the Misson
Michael McAteer, Manager, Canada, Member It is imperative that companies have a mission / vision what's more important is that each level is structured and linked to the next level to supp... |
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The Tacit Strategic Mission
Hidekazu Sase, Manager, Japan, Member What is the strategy mission?
I think that one of motivation is coming from "munasawagi", "kazenotayori", "tennnokoe".
At any time, we must ... |
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Strategic Mission Shows the Corporate Direction
Adewuni Stephen Oladapo, Student (MBA), Nigeria, Member An organisation without strategic mission operates in the market without direction. Hence the hope of realising the organisational goal is dash... |
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A Mission Helps to Focus
Lloyd Madzokere, Student (Other), Zimbabwe, Member A mission helps in focusing the effort, ideas and energy towards the attainment of organisational goals. It brings synergy.... |
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Mission: the Secret of Most Great Achiever
Popoola Olanrewaju, Student (University), Nigeria, Member The problem of most African leaders is the lack of a mission or the presence of a mission based on selfishness interest.... |
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Mission and Vision Matter
Wulf-Dieter Krueger, Teacher, Thailand, Member Mission and Vision Matter - provided they are sincere and well communicated.
I can think of 3 examples where missions and strategies did n... |
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A Mission Gives a Sense of Direction
Akolgo Isaac, Analyst, Ghana, Member In the world, the greatest thing is not so much where we stand, but rather the direction we are going. A company needs to know the direction it is ... |
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Empoloyee Buy in and Dynamic World
Thabo Motsoasele, Project Manager, South Africa, Member I have read all the interesting comments and would like to emphasize that the model will not be successful without the buy in / input of employees<... |
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Ashridge Mission Model
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