Using the Business Model Canvas for Markets with Many Customers

Business Models
Knowledge Center

 
Business Models > Forum

New Topic


Derek Lark
CEO, Australia
The business model canvas is useful also in multi sided markets, that is one where there are more than a single customer. Such as real estate or travel. In this case you build your model for each "side" and if needed also employ the value proposition canvas to analyse market-product fit. I find it useful to have clients look at the changes that might accrue in time on their canvas, i.e., a type of what-if analysis. This helps them with a view on risks also. Ultimately they should be able to articulate where they should focus their strategic investments to build their business model to meet anticipated emerging trends. Do others have experience in this space and how the client copes with thinking along these lines in a workshop scenario? Please drop me a reaction. (...) Read more? Sign up for free

 

More on Business Models
Summary
Forum
Business Models in Developing Countries
Key Elements of a Business Model
The Strategy Sketch (Kraaijenbrink)
🔥Using the Freemium Business Model: Try Before you Buy
Why does Innovation often Requires Changes in the Business Model?
Business Model Examples for Online Shop
Mastercard and Business Model Innovation
Partners in the Business Model Canvas and SWOT
Using the Business Model Canvas for Markets with Many Customers
What Exactly is a Management Model?
Barriers to Business Model Innovation
Business Models Used in Schools
Best Practices
The Startup Business Strategy Frame
Business Model Innovation
Operating Model versus Business Model
Definition of a Business Model is Ambiguous
Special Interest Group

Are you interested in Business Models? Sign up for free

Notify your students

Copy this into your study materials:

and add a hyperlink to:

Link to this discussion

Copy this HTML code to your web site:


Business Models
Knowledge Center

 


About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2021 12manage - The Executive Fast Track. V15.8 - Last updated: 5-3-2021. All names of their owners.