Big Data Analytics: a Management Perspective

Big Data Analytics: a Management Perspective

In today's world data is becoming the new raw material of more and more business processes. Data powers many things we do. To feed this process, businesses collect and store more and more information. WHAT IS BIG DATA? MEANING To understand Big Data Analytics, let's first define "Big Data". Big Data is simply an extremely large data set (collection of data) that can be analyzed by using advanced techniques to reveal patterns, traits, etc., which can then be used for decision making. Big data has some characteristics such as "high velocity" - indicating the speed of data generation, "high variety" - indicating the number of data types the Big Data contains, "high volume" - indicating the total amount of data which is present in the information asset. WHAT IS BIG DATA ANALYTICS? MEANING Big Data Analytics is the process of using advanced analytical tools and techniques to analyze a large amount of data in order to find hidden patterns and new associations of variables and other i...

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		1 Gandhi Heryanto Management Consultant, Indonesia
	The Gap Between Organizational Competence and the Power of Big Data for Decision Making I refer to the paper of Alexander and Lyytinen. They show that organizations are ignoring organizati...

		1 Jaap de Jonge Editor, Netherlands
	The Issue of Big Data is not Technology But Organizational Competence @Gandhi Heryanto: Thanks and agreed. The conclusions of Alexander and Lyytinen sound very familiar t...