Brand Irritation: a Particular Case of Brand Recognition


 
Brand Recognition > Forum

Brand Irritation: a Particular Case of Brand Recognition
Vildyaev Daniil, Russian Federation, Member
Brand irritation is sheerly a particular case of brand recognition, when a product/service becomes a notorious one, destroying brand value. So far brand recognition might bring either positive or negative value. Brand recognition is just when more people recognize brand, but the notion doesn't say what kind of recognition it is: positive or negative (brand irritation). And brand irritation is a particular case of brand recognition, meaning 'bringing negative value in a process of recognition'....Sign up
 

   

Special Interest Group Leader

Interested? Sign up for free.


Brand Recognition
Summary
Forum
Best Practices

Expert Tips

Resources
 



About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2019 12manage - The Executive Fast Track. V15.0 - Last updated: 23-3-2019. All names of their owners.