Brand Advertising versus Positioning

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Brand Management > Forum > Brand Advertising versus Positioning

Brand Advertising versus Positioning
supriya, Student (MBA), India, Member
What is the difference between brand advertising and brand positioning?
Support of an example is welcomed..
 

 
Brand Advertising Versus Positioning
Jose Silva, Industrial Engineer MBA, El Salvador, Member
As you know, advertising does not guarantee success.
But positioning is a result of a successful advertising campaign.
 

 
Brand Advertising Versus Positionin
Christian Reuter, Manager, Austria, Member
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Brand Advertising Depends on Positioning
Lumko Xaba, South Africa, Member
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Brand Advertising versus Positioning
Mahnaz Curmally
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