3 Extra Marketing Mix P's for the Changing World

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Helen Strong
Business Consultant, South Africa
🔥NEW Planet, Privacy and Poverty are another three P's that I suggest need careful strategies. All these topics materially affect the way in which products and services are produced. They reflect the orientation of today's markets… Where Planet addresses problems of climate change and green production... Privacy respects the desire by consumers not to be placed at risk with sharing of their data... And if organisations addressed Poverty they would help build a new layer of consumers so that markets could grow. (...) Read more? Sign up for free

  Anonymous
 

New Marketing Ps Planet Privacy Poverty

Thanks for these 3 major modern trends / issues to (...)

 

More on Services Marketing
Summary
Forum
7 P's or Sustainable Competitive Advantage
Extra Marketing Mix P - Performance
Extra Marketing Mix P - Publicity
Use only P's that can be Controlled / Influenced!
Alternate 7 Ps instead of Those of the Extended Marketing Mix
Extra Marketing Mix P: Patience
Extra Marketing Mix P: Planning
3 Extra Marketing Mix P's for the Changing World
Extra Marketing Mix P: Positioning
Extra Marketing Mix P - Politics
Extra Marketing Mix P: Power
Keep Marketing Plan Simple
Marketing Mix - when to choose what??
Extra Marketing Mix P - Perception
Extra Marketing Mix P - Principles
Extra Marketing Mix P - Product Innovation
Service-Dominant Logic of Marketing
Addition of PEOPLE to the Marketing Mix is Important
Extra Marketing Mix P: Positive
Best Practices
From 7 P's to 7 C's of Marketing
What is Physical Evidence in Extended Marketing Mix?
Which Marketing Mix P is most Important? Prioritising the 7 P's...
When Should we Use the Extended Marketing Mix (7Ps) instead of the Traditional Marketing Mix (4Ps)?
Extra Marketing Mix P - Packaging
P's of marketing mix
Is the Customer Always Right?
Extra Marketing Mix P - Pace
What about Customers??
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