7 P's or Sustainable Competitive Advantage

Services Marketing
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Matyamza
Facilitator, South Africa

7 P's or Sustainable Competitive Advantage

Maybe we should just be focusing on the things that give our organisations sustainable competitive advantage. This could be anything the organisation has, has access to or that is happening within the organisation. We also should be careful that we do not find ourselves in the web of theory to an extent that we fail to focus on what really counts.

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