Which Marketing Mix P is most Important? Prioritising the 7 P's...

Which P is most Important?
Ann
1. Product 2. Price 3. Place 4. Promotion 5. People 6. Physcial Evidence 7. Process...

The 7 P's Prioritized
PJ
What about? 1. Product, 2. Price, 3. Physical evidence which may encompass packaging, 4. Promotion, 5. Place, 6. Process, 7. People...

Which P is most Important? You can prioritise the 7 Ps based on your Industry
Peter Davies
It depends on your industry, your customer, etc. So a consulting business might put people first, where a consumer goods company or a cosmetics compan...

Which P is most Important? It Depends on the Firm...
Prejlin
Hi Cat, it is not possible to have an objective prioritisation of the P's of Marketing. This is completely dependent on the organisation and needs to...

Which P is most Important? It Depends on the Market...
Michele Hinds, Business Consultant, Barbados, Member
To determine which of the P's are more important, you have to consider how the market buys.
If a product being sold has different prices but the ...